{"id":3759,"date":"2024-11-25T15:22:49","date_gmt":"2024-11-25T11:52:49","guid":{"rendered":"https:\/\/womenea.ir\/be-sensitive-to-your-customers-judgments\/"},"modified":"2024-11-25T15:22:49","modified_gmt":"2024-11-25T11:52:49","slug":"be-sensitive-to-your-customers-judgments","status":"publish","type":"post","link":"https:\/\/womenea.ir\/en\/be-sensitive-to-your-customers-judgments\/","title":{"rendered":"\u201cBe sensitive to your customers\u2019 judgments."},"content":{"rendered":"<p>\ud83d\udd38 <strong>Jim Blythe writes in the book <\/strong><em><strong>100 Great Marketing Ideas<\/strong><\/em><strong>: In marketing\u2014especially in services marketing\u2014customers easily judge our products and services and share their opinions, influencing other customers as well.<\/strong><\/p>\n<p>\ud83d\udd39 <strong>Therefore, we must always monitor and evaluate customers\u2019 opinions and judgments about us carefully and never ignore them.<\/strong><\/p>\n<p>\ud83d\udd39 <strong>For example, Artful Diner, a well\u2011known restaurant critic, tests a restaurant\u2019s restroom before evaluating its food.<\/strong> He believes that if a restaurant\u2019s restroom is dirty, it is highly unlikely that the kitchen is clean\u2014because the restroom is the part customers are allowed to see, so imagine how much worse the parts they cannot see might be.<\/p>\n<p>\ud83d\udd39 <strong>Many smart and professional restaurants quickly improved their restrooms after this idea became public, hoping to positively influence customer judgment and evaluation.<\/strong><\/p>\n<p>\ud83d\udd39 <strong>This example emphasizes that for success, we can prioritize these three actions:<\/strong><\/p>\n<p>\u25fd\ufe0f <strong>1. Continuously monitor magazines, newspapers, websites, and social media related to our industry<\/strong> to understand what they recommend to customers and use those insights to improve our business.<\/p>\n<p>\u25fd\ufe0f <strong>2. Ask our customers which feature of our product or service matters most to them<\/strong>, then work to improve our performance in that specific area.<\/p>\n<p>\u25fd\ufe0f <strong>3. If possible, ask competitors\u2019 customers which feature they like most about them<\/strong>, then try to incorporate that feature into our own business.<\/p>\n<div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>\ud83d\udd38 Jim Blythe writes in the book 100 Great Marketing Ideas: In marketing\u2014especially in services marketing\u2014customers easily judge our products and services and share their opinions, influencing other customers as well. \ud83d\udd39 Therefore, we must always monitor and evaluate customers\u2019 opinions and judgments about us carefully and never ignore them. \ud83d\udd39 For example, Artful Diner, [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":3760,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[89],"tags":[],"class_list":["post-3759","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-article"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8 - 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